I had an interesting experience with sending marketing mails from CRM. I usually have a test list where I send new outbound mails to check how they look in different e-mail clients etc. I discovered that my own e-mails from CRM were caught by our company spam filter and marked as spam. After some testing I discovered that the culprit was the use of the “:” in the tracking token for our CRM e-mail setup. Our tracking token was of the form xxxxx ErgoGroup:000324. You can quite easily change the tracking token in CRM 4 by going to System Settings – E-mail.
You cannot have a prefix just with ErgoGroup + a space to get a token such as “ErgoGroup 00324″, it will always end up as “ErgoGroup00324″, and this kind of text in the message header might also mark the email as spam. I therefore changed the prefix to “ErgoGroup n”, so that the tracking token that gets created look like this: “ErgoGroup n00234″. This looks OK on e-mails to our customers, and most important: our messages do not end up marked as spam.
